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Rifflandia Poster
Layout Advertisement Project

The intention of this project was to create a series of  posters that would entice millennials and young people into coming to Rifflandia music festival. I wanted to create a series that would give homage to the infamous art nouveau psychedelic music posters of the 60s. I wanted to recreate psychedelic posters in a new and contemporary way, by reducing visual elements and encompassing the idea of minimalism. 

    Each piece features a "wavy" orb in the centre that mimics the shapes of ocean and mountain landscape that Victoria is known for. I chose to keep a minimal colour palette to contrast the busy design. The types that I have chosen are reminiscent foth those used heavily in music iconography in the 1960s.

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